A quick spiel:
For the past ten years, I have been working with brands’ to help them define how they show up in culture. For the last five years, I worked at adidas on global marketing strategy, specifically with sports, entertainment, and influencer partnerships.
Now I am consulting for brands, talent agencies, and venture capital firms. I work on:
Brand Strategy
Purpose setting.
Balancing commerce and culture.
Market and consumer research
Talking to people who buy the products.
Insight on how other brands are operating.
Endorsement and partnership deals (including Influencers)
Athlete, celebrity and influencer strategy.
Deal structure and negotiations.
Advisory
Supporting young companies in defining where they’re going, and why.
Public speaking
Talking about brands and culture.
Audience of: Universities, Executive Leadership, and Industry events.
